The PlanMagic Business guide is a comprehensive guide (over 120 pages) aimed at assisting you with help on entering plan data or using the financial workbook. It also provides lots of useful information on many related subjects. Here's a quick overview of the main chapters and subjects.
PlanMagic Business
Introduction
- How to use
- The introduction
- Executive summary
- Developments
Marketing
- The product mix
- Analysis current product mix
- Market analysis
- Marketing goals
- Marketing strategies
- Competitive research
- Pricing and costing
- Sales management
- Distribution & service
- Operations
- Advertising and
promotion
- Strength/Weakness analysis
Historic analysis
- General view
- The market position
- Profit and Loss historic
- Balance sheet historic
Organization
- Management
- Key staff
- Personnel analysis and expenditures
- Administrative organization
Financing
- Assumptions
- Investment budget
- Funding
- Loans
- Beginning balance sheet
- Capital
- Net working capital
- Proprietary capital
- Foreign capital
- Return on investment
- Ratios
- Loan capacity
Projections
- Personnel plan
- Product details
- Sales forecast
- Income statement forecast
- Tax account
- Inventory account
- Cash flow forecast
- Balance sheet projection
- Ten-year plan
- Notes to the financial statements
- Charts
- The time table
Analysis
- Financial summary
- Annual summary
- ROA/ROE/SGR analysis
- WACC/EVA analysis
- Break-even analysis
- What-if analysis
- Sensitivity analysis
- Revenue analysis
- Comparison analysis
- Line of Credit (Overdraft) scenario
- Executive dashboard
Quick tips
- General tips
- Choosing a company form
- Choosing a bank
- Choosing a location
- Choosing an accountant
- Presenting your plan
The Advanced Edition contains the business plan guide as well as a complete Web marketing guide (over 100 pages).